Simply Fido Organic Dye-Free, Chemical-Free Dog Toys
Purchases help fund Comparative Oncology Research and Cancer Treatment Grants for Working Dogs 

Online or via pickup, we provide organic, eco-friendly, and chemical-free products, plus items to beautify your home and spirit. As a small volunteer-run nonprofit, we can't compete with the pricing at large stores. However, having no paid staff allows all our net proceeds to fund cancer research and  treatment for working dogs. Sit, stay & shop for what truly matters — health, home, happiness and healing.



Our dogs are always chewing or sucking on something. From puppyhood, they, like babies, love to put things in their mouths. Given the prevalence of oral cancers, we wondered if their dog toys were safe and non-toxic.
Do I want my dog chewing on toys that have PVC (polyvinyl chloride, a toxic chemical) in the plastic? Do I want him ingesting processed materials or those made using pesticides and growth hormones?

Going organic helps to keep chemicals out of the air, water, soil, and most importantly - our bodies. One third of the world’s pesticides are used on cotton crops alone. These chemicals are absorbed into the cotton plant, the air, the soil, the water and eventually, our bodies. These harmful toxins also make their way back into our food chain the cotton seeds are used to feed the cattle we get our milk and beef from, and also used to make cotton seed oil, a cornerstone of the processed foods most families eat every day; and it's just not bad for the planet; 20,000 deaths occur each year from pesticide poisoning in developing countries, many of these from cotton farming, according to the World Health Organization (WHO).

According to 1995 data, U.S. farmers applied one-third of a pound of chemical fertilizers and pesticides for every pound of cotton harvested. When all 19 cotton-growing states are tallied, the crop accounts for 25% of all the pesticides used. Some of these chemicals are among the most toxic classified by the EPA. And, cotton is often bleached white before it is dyed, and the carcinogen dioxin is produced during the process. Chemical dyes frequently include toxic heavy metals such as chrome, copper and zinc, and sometimes known or suspected carcinogens. Even natural dyes, because of their poor colorfastness, are often accompanied by heavy metals to fix the dyes.

Now, welcome Simply Fido, the world’s first line of organic pet toys. This company uses an alternate route of production for your loving companion’s toys. From it’s beginnings as a seed, the cotton used for the plush fabric and stuffing is grown without pesticides or herbicides. Organically grown, the fibers are unbleached, untreated, and unprocessed.

Because the toys are all natural, toxicity and allergy levels are greatly reduced, lessening instances of sickness or irritation. There’s no need to coat the fabric with chemicals to make it softer; due to improved soil fertility and harvesting methods, the fabric is naturally softer than regular cotton.

Where do Simply Fido colors come from? The company uses their unique PureWaterWash™ process to achieve their charming colors.
Untreated cotton thread is woven into gently flowing fabric and then brightened with Mother Nature's own plants and minerals.

Beige comes from a Chestnut Bur, red from the Madder Root, yellow from a Gardenia Seed, and grey from the mineral Charcoal  The fabric is then triple-washed in pure water to set the color. As a result, each toy has its own unique appearance and color variance.


Simply Fido 100% Organic & Dye-Free Classic Plush Rabbit  

Baby your pets with peace of mind. These super cute cuddly organic plush toys are a healthy alternative for your loving companions. They are irresistibly cute and oh-so soft.

Made from safe, non-toxic, all natural organic fabric makes them not only environmentally friendly, but much safer for playtime. Pure water organic dye process • Saliva resistant • Reduced toxicity and allergy levels

This rabbit is 11" tall and each comes with a removable squeaker in the tummy.

There are additionally 4 more squeakers which are not removableone in each hand and foot.

Price is $16.99.




What does Organic mean?
All countries around the world define the term "Organic" in different ways, and the citizens of those countries do not always agree on the definition that is being used. For all intensive purposes, the following quote from USDA presents a fair structure for the movement:

“What is organic product? Organic product is produced by farmers who emphasize the use of renewable resources and the conservation of soil and water to enhance environmental quality for future generations. Organic meat, poultry, eggs, and dairy products come from animals that are given no antibiotics or growth hormones. Organic crops are grown without using most conventional pesticides; fertilizers made with synthetic ingredients or sewage sludge; bioengineering; or ionizing radiation.

Before a product can be labeled ‘organic,’ a Government-approved certifier inspects the farm where the food is grown to make sure the farmer is following all the rules necessary to meet USDA organic standards. Companies that handle or process organic products before it gets to your local supermarket or restaurant must be certified, too.”

Organic vs. Conventional:
Seed Preparation:
Organic: Natural untreated GMO free seeds.
Conventional: typically treated with fungicides or insecticides. Possible GMOs.

Soil Preparation:
Organic: Healthy soil through crop rotation. Retains moisture in soil from increased organic matter.
Conventional: Synthetic fertilizers, loss of soil due to mono-crop culture, intensive irrigation.

Weed control:
Organic: Healthy soil creates natural balance. Beneficial insects and trap crops used.
Conventional: Aerial spraying of insecticides and pesticides. 9 of the most commonly used pesticides are know cancer-causing agents.

Organic: Natural defoliation from freezing temperatures or through the use of water management.
Conventional: Defoliation induced with toxic waxes.

Organic: Safe peroxide is used.
Conventional: Chlorine bleaching creates toxic bi-products which are released into the environment.

Organic: Natural soybean softening.
Conventional: Petroleum-based softening

About SimplyFido
SimplyFido is a part of Hosung NY, a 25-year-old multinational creator, manufacturer and distributor of high quality plush toys. They have operations in New York, Shanghai and Hong Kong. With SimplyFido, pets can celebrate the lifestyle of the eco-conscious home. SimplyFido offers more than just playthings, they aim to teach values and environmental responsibility, all while touching the hearts of our pets through whimsical plush toys, blankets and apparel.

Product Safety: Hosung's eco-friendly products are tested for all ages and meet the highest product safety standards including: ASTM, EN71, CE, BV Certified Non-Toxic 16CFR 1500.3(b)(5) and (8)(FHSA regulations), Oeko-Tex Certification, and OCIA Certified Organic Cotton.

ASTM: ASTM International is one of the largest voluntary standards development organizations in the world a trusted source for technical standards for materials, products, systems and services. Known for their high technical quality and market relevancy, ASTM International standards have an important role in the information infrastructure that guides design, manufacturing and trade in the global economy.

EN71- part 9: EN71 is European safety criterion for toys effective since 1990 in the European Union (EU).  The standard EN 71 – 9 specifies the requirements for migration or content of certain hazardous organic chemical compounds from/in toy materials by the following exposure routes: Mouthing, Ingestion, and Skin contact.

CE: The CE mark (officially Communaut' European marking) is a mandatory marking on certain products, which was introduced by the European Commission, and adopted in July 1993. The CE Mark is not a quality mark, but rather a symbol that indicates conformity to the legal requirements of the European Union (EU) Directive. Every manufacturer or first supplier in the Community must place a CE mark on his toy to indicate that it has been made in conformity with the essential safety requirements of the directive.

Certified Non-Toxic: Classification of not being toxic or a skin/eye irritant as defined in the 16CFR 1500.3(b)(5) and (8)(FHSA regulations), based on a Toxicological Risk Assessment by an approved Bureau Veritas Consumer Products Services toxicologist.

Oeko-Tex Standard 100: The Oeko-Tex Standard 100 comprehensively addresses the Human Ecology component of textile products. It evaluates and screens for any harmful substances present within processed textiles intended to come into contact with consumers. The Oeko-Tex Standard 100 encompasses the industries established testing criteria for textile products and also addresses quality assurance and test procedures. It not only takes into account the finished textile goods, but also any associated accessories and "grey" product areas such as fibers, yarns and buttons. In this standard, the relevant harmful substances are defined together with limiting values, taking into consideration the intended use of the product. For example, the clothing products close to the skin, such as underwear and baby products.

Organic Crop Improvement Association (OCIA): One of the world's oldest, largest & most trusted leaders in the organic certification industry, OCIA has been certifying products as organic since 1985 and is accredited as an organic certifier by the US Department of Agriculture (USDA).